ACCOLADE
Demystifying healthcare benefits, by codifying brand communication standards
Accolade advocates for better employee health. They do this by connecting patients with the care they need. In a system as complex as healthcare, there’s a lot of messaging and Deckhand stepped in to help communicate things clearly.
Patient outreach comes in all shapes and sizes. Deckhand works in lockstep with the creative marketing team at Accolade on every deliverable imaginable: presentations for webinars, promotional emails and web banners, printed brochures and benefits guides. There’s a lot of information that needs to reach the target audience and making it engaging is our specialty.
Print collateral
Webinar presentation
Email invites
Web banner promotions
In addition to marketing materials, Deckhand also creates custom brand illustrations. The hand drawn feel adds a personal touch that expands on the playfulness of the geometric shapes found in the existing brand.
